Marketing Yourself - ”UNofficial Bloggers Anthem”
Have you see this video yet? No? I think you’ll like it. ;) Props to Clever Girls Collective for sharing!
So many times, we bloggers, especially women, are a bit on the timid side about marketing ourselves. We don’t like to toot our own horn or put ourselves out there on a grand scale and that’s ok. BUT…we also have to make ourselves and our missions known because we have some seriously powerful stuff to share that deserves attention. If we want to get ahead and make our voices heard, it’s absolutely necessary to get your face out there and give everyone taste of your awesome. I think this video accomplishes that in a fun and unique way.
Why it Works
As far as personal marketing goes, this is brilliant! From jump, the video is catchy, fun and gets all the right points across. She’s showing her style, her influence and what kinds of sponsors she’s into. From a blogger’s perspective, you can bet that many more of us are taking note and getting hyped about connecting with her at future conferences, which translates to more collaboration and greater reach.
We all know that vlogging is a great way to connect with blog readers too, so just imagine how far a great video like this could go. SERIOUSLY. ♥
Why Brands Should Take Note
Brands, if you’re not catering to this girl’s every whim now, you better get on it because if this video is any indication, she’s got serious potential. This is the kind of “outside-the-box” thinking that can get brands noticed and it’s exactly the kind of thing that can spread like wildfire online. #UNofficialBloggersANTHEM
What this Means for Bloggers
Bloggers, we’ve got to step up our game, for REAL. Creative social media is essential to marketing our blogs. Whether that means beautiful images, flashy graphics or catchy videos, we have to focus on STANDING OUT. This video is a great example of that. ;)
- Check out Jael’s blog, Jael Custom Designs
- Follow @JaelDesignsInc On Twitter
Watch the Video
Video Credits (via YouTube - The007Jael)
This concept was brought to fruition through THE NETWORK, a group of friends who pool their talents to develop different projects. Special Thanks to THE NETWORK; Video Production by @Johnny_J_Jones of Type Media, Music Production by @TheRealLaww, Creative Writer @O_Laing; (@TheBrandTheorem) Make Up by Tameka Nichole @PerfectionsMUA; Clothing provided by Jessica Lamarre @FlauntBtq; Hair styled by Penelope Blake @pblake2k11; Elijah Southern @comedianelijah; @WadeBanner
I absolutely love all the points you made and thank you so much for highlighting the video. You perfectly captured what it means to us, to think outside the box and grab the attention of brands and people to network with. Thanks again from all of us! #TheNetwork
Laing recently posted..Almost Wordless Wednesday: Girls Gone Wild In Red Light District
The video was great! It’s a great idea to show creativity and like you said, separate yourself from the pack!
Jai recently posted..Parenting Woes