How to Work Less and Get Paid More
Since having a second child I’ve had to think a lot about how to do more without using up more of my valuable time. Specifically, how can I increase my earning potential without taking on more hours?
It’s something we all think about. We all want, and need, more time.
There are a number of ways that you can increase your income without sacrificing time with family.
Here are a few ideas that can put on that road to increasing your earnings without putting in more hours.
1. Raise your rates: It might feel greedy, but there is absolutely nothing wrong with raising your rates. In fact, most of the women I work with set their rates far too low to even “make ends meet”. Think about this – the less you have to hustle for income, the more time you have to give personal attention to each of your clients.
There was a time when I had virtually no time to give that “special attention”. I was charging a quarter of what I should have been, and that had to stop. Once I started charging full-rate, I was able to focus more of my attention on each project, which makes for happier clients and much less work-related stress.
Takeaway: Don’t forget to put yourself first once in awhile and always remember to ask for what you need.
2. Sell a product: Creating a virtual product (like an ebook or video series) might seem like a lot of work, but in reality, this is a task you’ll be able to create just once, and reap the benefits of for years to come. Think about something you can offer that meets a need and get’s to the heart of the issues that your client’s or audience may be facing daily.
Do they need help creating a quality resume? Maybe a series of resume templates would be a good fit. Are they asking you for help to design their website? Consider a DIY Web Design ebook.
Again, think about what your clients have already asked for and aim to meet those needs. If you can solve a problem for them, it’ll be a winning product.
3. Create a program: If you’re a coach, consultant or educator of any sort, you’ve probably already thought about offering some kind of ecourse or program. This could be a DIY program or a group program where you give special attention to each participant + access to a group of their peers.
A program is a great way to bring in extra income without committing to an overwhelming work schedule, especially if you can make at least half of that program a “do it yourself” experience.
So, as you set out to upgrade your business model and produce less intensive forms of income, remember – a little extra time and work at the beginning, means a lot more opportunities to relax in the end.